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Predictive Lead Scoring vs Rule-Based Scoring in Modern CRM

Predictive Lead Scoring vs Rule-Based Scoring

Often, when you inquire about the sales team, they won’t discuss the struggles with lead volume because there aren’t any. The real trouble is focus. When every other lead looks “hot” in CRM, they often get distracted chasing the wrong ones.  That’s why, in modern times, people are talking about Predictive Lead Scoring vs Rule-Based […]

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